Internet of Things


The world of connected devices is expanding before our eyes. Cisco is predicting 40 billion devices will be in the market by 2020.  And as these new, innovative products come to market, smart services will enable them.  Medical device manufacturers and healthcare organizations, as well as major automotive and  entertainment/lifestyle brands like Tesla and Disney, are already jumping to the forefront with IoT apps that help us live, work, and play better. But what about the rest of us, especially those of us at companies without massive R&D funding? How will we provide the tools and technology that will allow us to compete and thrive in this new age of the connected consumer?

Join us on June 8 when AWT Board C0-chair Carmella Cassetta of Hoag Hospital will be joined by our guests Patti Robb, Head of Strategic IP & Advance Platforms for Intel, and Terry Ribb, Director of Brand Innovation at Relevens Consulting, for a discussion of what IoT areas you should start thinking about, the steps you can take, and why it’s important to start planning and developing now.

Our summer forum is always well attended so you’ll have plenty of networking opportunity in addition to the informative take-aways from our panel. Don’t miss it! Mark your calendar and RSVP today.


Patti Robb

Patti is a Product Development Executive with Intel’s Internet of Things Group leading Strategic IP and Advanced Platforms.

Patti joined Intel with a mission to use technology to improve people’s lives and to help Intel become a leader in the communications industry. Patti is passionate about innovation and has 18 years of new technology development and wireless industry experience. She is a champion for building diverse teams, developing talent and building bridges to get teams to collaborate at all levels.

Patti was responsible for leading Intel’s Android Tablet and Phone Strategy. During her time at Intel, Patti has overseen the launch of such key mobile products such as Lexington, Medfield, Clovertrail +, Merrifield and Baytrail for Android launching with many OEM’s and building Intel’s presence in the marketplace.

Terry Ribb

Terry is Director, Brand Innovation Practice, Customer, Content, and Data Strategy for Web Platform Ventures at Relevens Consulting, a Web 3.0 Innovation Firm.

Terry specializes in creating new customer markets. Over the years, she’s created new customer markets for web ventures, enterprise technologies, Big 4 management consulting, and an award-winning, digital-first publisher. To help brands plan for web 3.0, Terry advises on innovation roadmaps for connected-customer relationships–from mobile lifestyle research, to data-driven experiences, to relevance analytics.

To help brands generate demand and revenue, Terry focuses content marketing, developing thought leadership content for visionaries, “experience”content for customers, and branded content for search engines.

Carmella Cassetta 

Carmella is Manager of Technology Engineering for Hoag Hospital, and serves as co-chair of the AWT Board of Directors.

Carmella has more than 20 years of experience in information technology across multiple industries including global distribution & logistics and retail. She was previously CIO at Corinthian, where she was responsible for the development and implementation of a comprehensive information technology strategy.

Carmella joined Corinthian Colleges from Ingram Micro, a Fortune 100 distributor of information technology products and services. There, she served as Corporate Vice President, Global Application Development leading a global IT organization with associates located in the United States, Canada, Asia, Latin America and Europe. Prior to Ingram Micro, she held a series of successively responsible information technology positions with Printnation.com, Barnes & Noble, Inc., and Waldenbooks.


Special thanks to our event sponsor



100% of the profits generated by AWT from this event benefit the AWT Charitable Foundation, which awards annual scholarships to women studying at California colleges in pursuit of a career in technology. Since 2007, the AWT Charitable Foundation has awarded more than $137,000 in scholarships.  With your support we are planning to provide an even greater contribution to the education of women in technology in the coming years! 

In addition to inviting you to attend, we invite your company to join us as an AWT corporate sponsor. Not only is this an opportunity to extend your visibility as an advocate for women in technology, but you will be playing a direct role in encouraging and cultivating the role of women in our industry’s future while networking with the AWT community of CIOs and technology executives from California’s top companies. Contact AWT Director of Sponsorships Susan Peck at sponsorship@awtca.org